Remember, I’m a marketing major at Clemson, so this isn’t totally random. Lately we’ve seen a plethora of logo redesigns from major national brands. Tropicana, GAP, PUR, Starbucks, Seattle’s Best, Caribou Coffee, Holiday Inn, and the YMCA have all created new logos recently. Unfortunately, Tropicana and GAP’s new logos were so poorly received that the … Continue reading →